What is better PPC or SEO?

ByAlan Osborne September 13, 2021October 12, 2021 Digital Marketing Consultant

What is better PPC or SEO? SEO vs PPC What One Is Better For Your Business? What is better PPC or SEO being the two main types of marketing I’m asked as a consultant. PPC is considered to be instant traffic and SEO is thought of as organic or free traffic but slow. Both have…

Digital Marketing Consultant

Marketing strategies or the art of war through Darwinism

ByAlan Osborne May 22, 2021September 4, 2022 Digital Marketing Consultant

Marketing strategies or the art of war through Darwinism Marketing is a war against your competition known and unknown. Some business don’t like to see it that way and that’s where Darwinism deals the last blow to businesses that failed to understand the art of war. Alan Osborne What is marketing “Marketing refers to activities…

Digital Marketing Consultant

Brand Growth Strategy

ByAlan Osborne May 1, 2021May 1, 2021 Digital Marketing Consultant

Brand Growth Strategy The science is now out on brand growth and the data undermines current marketing beliefs started in1960. This new study from Ehrenberg-Bass Institute’s Professor Jenni Romaniuk, Professor John Dawes and Sahar Faghidno show’s the best growth strategy for brands. Not only does this affect KPI and other measurements but your strategies, tactics,…