Google My Business

Convert Local Searchers Into Customers with Google Business Profile

Google has changed GMB to GBP

“Moving forward, we recommend small businesses manage their profiles directly on Search or Maps. To keep things simple, ‘Google My Business’ is being renamed ‘Google Business Profile.’…The existing Google My Business web experience will transition to primarily support larger businesses with multiple locations, and will be renamed ‘Business Profile Manager.’”

Brick and Mortar – Click and Mortar or no location just a Service Area or City? Your Google business Profile listing is the first impression prospects have of your business. Most businesses are missing out on these superior local marketing strategies. Imagine when someone searches for your product or service and they see your unique selling proposition. They are intrigued and discover they can text you, call you or go to your website, menu or product/ service list. GBP gives your customers the information they need to know before even entering your website, texting or calling you. Save time answering calls about are you open? Become top of mind when people search for your offers.

  • 97% of consumers search online for a local business.
  • 67% of consumers prefer businesses that customize their ads and content to their location.
  • 28% of local searches result in a purchase.
  • 88% of those local searches result in a store visit or phone call.
  • 72% of consumers that did a local search visited a store within five miles.

Now the part another google business profile management service providers failed to mention, the local competition might also have a GMB account and doing very well. This is why we first analize your vertical (industry) strengths and weaknesses to find your best successes. How saturated is your local market and how we can develop blue ocean tactics in a shark-infested sea racing to the bottom with the price? Failure to understand your local market is a strategy of failure.